DAILY SUPPORT
Neuro added Neuro Daily, a tangerine-citrus-fl avored
immune support beverage, to its line of functional
drinks. Neuro Daily contains a blend of vitamins A, C, D
and E as well as selenium and zinc. A 14.5-ounce bottle
has a suggested retail price between $2.29 and $2.49.
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HYBRID MOSCATO
In partnership with artist Nicki Minaj, Myx Beverage LLC launched fruit-infused,
single-serve Myx Fusion Moscato beverages. Available in Coconut, Peach and
original Moscato varieties, the carbonated drinks contain 5.5 percent alcohol by
volume and are packaged in cobalt blue bottles with twist-off caps that offer the
convenience of beer with the elegance of wine, the company says. A four-pack of
6.3-ounce bottles has a suggested retail price of $9.99. |
PAVING THE WAY FOR WHEY
New Whey Nutrition launched a new protein drink line
designed to help consumers restore, rehydrate and
recover. Available in Pomegranate Acai Blueberry,
Peach Mango and Watermelon fl avors, NuAquos
drinks contain 12 grams of protein, 19 vitamins
and minerals, fi ber, electrolytes and functional
carbohydrates. A 20-ounce bottle retails for
approximately $2.99. |
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WHISKY INFUSION
Pulling infl uence from Brown-Forman
Corp.’s Canadian Mist brand, Mist
Flavors launched in 14 markets in the
United States. Available in Peach Mist,
Cinnamon Mist and Maple Mist varieties,
the spirits are crafted by blending
Canadian Mist whisky with proprietary
fl avored liqueurs. Containing 35 percent
alcohol by volume, each Mist Flavors
beverage is available in 50- and 750-
ml bottles. A 750-ml bottle retails for
approximately $9.99. |
COOL BEANS
Chameleon Cold-Brew added three fl avors to its line of cold-brewed coffee, which
is made from certifi ed organic and Fair Trade Arabica coffee beans. The new
varieties are East African, Indonesian and Mocha Coffee, which each feature a
fl avor profi le stemming from the region from which the coffee was sourced, the
company says. The East African variety features berry fl avors; the Indonesian
variety is a heavier coffee with earthier fl avors; and Mocha Coffee is a sweeter
offering based off of the brand’s original Chameleon Cold-Brew product, it
explains. Each SKU is brewed for more than 16 hours at a low temperature to
produce a less acidic, extra caffeinated coffee, it adds. A 16-ounce bottle has a
suggested retail price of $5.49. |
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KEEPING KOSHER
After launching its L’Chaim Kosher Vodka brand earlier
this year, L’Chaim Kosher Vodka and Wines Co. added two kosher
wines to its portfolio. Available in red and white varieties,
the wines were produced by Herzog Wine Cellars, which is
one of the largest producers of kosher wines, the company
says. Each 750-ml bottle of wine contains 9 percent
alcohol by volume and retails for less than $5. |
BRITISH INSPIRATION
W.G. Barr Beverage Co. launched T.W. Pitchers’
Snake Bite in San Francisco. Based on a popular
British pub mixed drink, T.W. Pitchers’ Snake
Bite is a bottled blend of lager and apple cider
with 5.1 percent alcohol by volume. A four-pack
of 12-ounce bottles has a suggested retail price
between $7.49 and $7.99. |
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COCKTAILS FOR A CAUSE
Cabana Boy Beverage Co. LLC introduced a line of Girls
Nite Out (GNO) Margaritas. With 15 percent alcohol
by volume, GNO Margaritas are available in Blissful
Blue Razz, Wild Watermelon, Playful Pomegranate and
Mystical Mango fl avors. Each variety is made with blue
agave tequila and fruit juice. A 750-ml bottle has a
suggested retail price of $15.99. A percentage of the
brand’s annual proceeds will be donated to Autism
Speaks, an autism science and advocacy organization. |
BETTER-FOR-YOU TEAS
Herbal Water Inc. launched Ayala’s Herbal
Teas in Peppermint Melissa Spearmint,
Nutmeg Cacao Nibs Cardamom,
Chamomile Bergamot Vanilla and Rooibos
Cinnamon Rose Petal varieties. Each tea
infuses herbs, spices or other botanicals
into water and is caffeine- and calorie-free.
A 14-ounce bottle has a suggested retail
price between $1.59 and $1.69. |
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NUTRITIONIST APPROVED
Be Well Nutrition Inc. partnered with Molly Kimball, a registered dietician
and lead nutritionist with Ochsner's Elmwood Fitness Center, to
create all-natural Iconic Healthy Lifestyle Beverages. Available in
Chocolate Truffl e, Pure Vanilla Bean and Wild Strawberry fl avors,
the drinks contain ingredients to help satisfy hunger, increase focus,
enhance energy and aid in fat metabolism, the company says. The
beverage also acts as a meal replacement, with 20 grams of protein
and fi ber as well as 130 calories in a carton, it adds. An 11-ounce
carton retails for approximately $3.49. |
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ELIXIR FOR WEIGHT LOSS
HealthGuard Wellness LLC launched Be Skinny
dietary supplement shots featuring ingredients
that were clinically tested to suppress appetite
and reduce cravings. With a Pineapple Cranberry
fl avor, the shots are targeted at women seeking
to lose weight. A 2-ounce bottle has a suggested
retail price of $3.
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NAUGHTY EXPANSIONS
Independent Distillers added two fl avors to its Naughty Cow
liqueur brand: Raspberry and Cake. Naughty Cow Raspberry
combines chocolate with the sweet and tart fl avor of
raspberries, and Naughty Cow Cake pairs chocolate and
cake fl avors, the company says. Like the original, both new
fl avors are made with high-quality vodka and feature a milkprocessing
technique developed by Independent Distillers
that creates a real-cream beverage with a chocolate fl avor,
it adds. A 750-ml bottle retails for approximately $16.99. |
FROM CSDS TO ENERGY
For the fi rst time in its history, The Double Cola
Co. launched a line of beverages outside of
the carbonated soft drink (CSD) category.
Quad Energy drinks were developed to fi ll
a consumer need for high-quality, low-cost
energy drinks, the company says. The line is
available in Re-Charge, Orange Twist, Low Carb
Kick, Berry Fusion and Lime Craze varieties,
which were selected to appeal to men between
the ages of 18 and 34. A 16-ounce can has a
suggested retail price of $0.99. |
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ARTSY BREW
Later this month, Founders Brewing
Co. will launch Inspired Artist Black
IPA, which is made with malted
midnight wheat and a variety of
hops with tropical characteristics.
It contains 7.5 percent alcohol
by volume and 88 International
Bittering Units. A six-pack of
12-ounce bottles will have a
suggested retail price of $9.99.
Proceeds from the sale of the beer
will benefi t ArtPrize, an open art
competition that takes place in
Grand Rapids, Mich., every year. |
FORTIFIED AND
CARBONATED
Klarbrunn Inc., owned and manufactured
by Wis-Pak Inc., launched Vita Ice fl avored
sparkling waters fortifi ed with vitamins
and antioxidants. Available in Lemon
Lime, Orange Mango, Acai Blueberry
Pomegranate, Black Raspberry and Pink
Grapefruit fl avors, Vita Ice drinks do not
contain any calories or added sugars. A
17-ounce bottle has a suggested retail
price between $0.89 and $0.99. |
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